I wrote, directed and edited this digital ad for our friends at Zoho.
This ad was targeted at mid-market enterprises to make a switch to Zoho’s enterprise CRM product. The aim was to highlight simple aspects like ease of use, simplicity, speed.
Fun update: Zoho’s ambush marketing at Dreamforce 2022 was brilliant: This commercial was being run on billboards, outdoor displays, taxi-cab screens during Dreamforce 2022 in San Francisco. I love how boldly Zoho challenges Salesforce on its own turf. 😉
Update: 12.5 Million+ Views on YouTube!
Zoho is one of the world’s largest enterprise software companies, competing with the likes of Salesforce and Microsoft. I’ve always enjoyed collaborating with the team at Zoho, and I resonate with their values of building a long lasting company.
